4 years and 100,000+ subscribers later..

☕️Today, I'd like to introduce myself as the girl behind this newsletter. It's been a wild, WILD journey and I'm so excited to share some exciting news!

Hi everyone! BIG BIG reveal today after 4 full years as I officially introduce myself! My name is Noor and I’m the founder of Touristy. 

Yep, that’s me below (PS. Please ignore the margarita in my hand )

I started this newsletter in 2020 from a simple idea- to make business news more fun for young people. 

What began as a list of 5 people in 2020 has grown to +100,000 readers today. And truly, I am so, SO grateful for you.

WHY AM I FINALLY INTRODUCING MYSELF?

Because Touristy is expanding!

After 6 months of hard work & dedication, I've decided to launch a new newsletter called ‘Touristy LUXE’- an exclusive paid newsletter on ALL things Luxury Fashion, Beauty, Skincare and Travel. 

Touristy already breaks down business news but I have another passion which just happens to be BLOWING UP on Substack right now.. FASHION.

WHY YOU SHOULD SUBSCRIBE?

-The 1st newsletter with 100% original content

-This signals a new era of luxury publishing at Touristy, defined by a high level of sophistication, wit, and FUN that will be unmatched in its category

-Outfit links you won’t find on Google (including my own). I never tag what I’m wearing on IG but HERE, I will share it ALL

-Luxury Travel & Dining (all FIRSTHAND experiences including PRICES, the vibe & a lot more juicy details)

-A no-holds barred style to discussing Dating, Marriage, Money, Mental health, Social taboos, Self-care and.. generally some great energy, gotta be honest

-My ENDLESS GRATITUDE for funding independent journalism that isn’t dependent on brands, advertisers and algorithms

THIS IS THE YEAR THE WORLD IS GETTING MORE PERSONAL:

In addition, the paid newsletter, Touristy Luxe, will get more personal. While I’ve shared my life somewhat publicly on Instagram, the internet at large still feels a little too public.

But I want to start writing about it here.

Substack- a place for just subscribers- will allow me to get more intimate and just think through all kinds of things without holding back. Like talking to a close friend on WhatsApp.

WHAT IT WILL COST YOU?

Touristy Luxe will be priced at $5.99 a month.. aka the price of a cup of coffee. Well, actually less than a venti cappuccino at Starbucks, given how effing crazy inflation has become.

P.S. Don't worry, the FREE BUSINESS newsletter will still be around- just with slightly less raunchy frivolous talk.

Your support means more than words can say and most importantly, it will allow me to continue creating content I love and that we can all connect to.

Thank you from the bottom of my heart for being here, and I can't wait to share amazing content with you!

Cheers, Stay productive and see you in the first issue this FRIDAY. Subscribe NOW

TODAY:

Dear Readers,

For the very FIRST time in over 4 and a half years, there won't be a business newsletter this week.

I'm in the final stages of preparing for a very exciting launch for Touristy Luxe this Friday, and I need to focus all my energy on making it perfect for you guys.

Well actually, I don’t believe in making things “perfect” or I would’ve NEVER been able to grow Touristy.. but I atleast want to come up with a solid MVP for y’all.

Apologies for the very brief hiatus- we will be back next week and thank you for your understanding.

Stay tuned- exciting things are coming!

Love,

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