"Don't wear a mask!" said no one. Ever, except for Sweden -also, the country having the World's Highest Mortality Rate ( like that shouldn't be enough of a hint to change policy).
Sweden isn't alone in advising against general mask-wearing; neighbouring Denmark has the same suggestion, although the spread of the virus is far lower in the latter.
Now, the holder of this policy- Anders Tegnell, has become one of the most-discussed people in the country- and for good reason.